The Ohio Department of Agriculture recently approved a Specialty Crop Block Grant to the Ohio Maple Producers Association to better market Ohio maple syrup. The grant writing was spearheaded by Nate Bissell, Dan Brown and Terese Volkmann. Many hours went into this successful project which will benefit all maple syrup producers across the state.
The focus for the use of the grant funds will be, first, for Ohio maple syrup producers to sell more maple products directly to the consumer which will increases producer’s income – make more money. Secondly, it will be to educate the consumer about Ohio’s deep and rich maple history and heritage which will encourage them to purchase more maple products directly from the producers. Finally, being a part of the growing agri-tourism industry which shows people where their food comes from and encourages them to purchase directly from the grower. Agri-tourism also boosts local economies because when people travel they purchase fuel, food, lodging and shop.
This will be accomplished through the Maple Madness Driving Trail in March, creating a MAPLE OHIO MAGAZINE, which will include March maple events across Ohio and other maple related information, and improving the website to have more tour and maple information which producers and consumers will benefit from.
Because of this opportunity, all producers should be marking their calendar now to participate in the 2015 Maple Madness Trail, the biggest and best maple tour in the United States, March 14 & 15, 21 & 22. Encourage other producers in your area to join in. Each year a tremendous amount of calls come in asking where to go in the Columbus – Dayton – Cincinnati region so producers in that area are encouraged to sign up. You do not even have to be making syrup, just be willing to open your sugarhouse and welcome visitors and sell them your maple syrup. You don’t even need a sugarhouse, maybe a garage set up with products to sell and maple displays and information will do the trick.
If opening your location is not practicable but you want to sell more products, purchase an ad in the MAPLE OHIO MAGAZINE. These will be distributed across the state and be something that will be kept for future maple reference. It will get your name and contact information out there so you can sell more maple products.
Tour stop registration forms and advertising information will be sent out in September.
Thanks to the ODA Specialty Crop Block Grant, the Ohio maple industry will be showcased like never before. Every producer in Ohio stands to benefit from this extensive marketing. Be sure to be a part of this opportunity.
In other exciting Ohio maple news, March is about to be officially declared MAPLE MONTH in Ohio. First, the Ohio House of Representatives passed a House Bill stating it, and then the Ohio Senate followed and passed their Ohio Senate bill. The legislation is now awaiting Governor Kasick’s signature to make March Maple Month in Ohio. This was the project of Nate Bissell working with Ohio House Representative John Patterson, Ashtabula County.